On Friday, I attended a workshop hosted by Vancouver’s Merging Media called Access 360: Increasing ROI through Social Media and Gamification, with Rochelle Grayson and Scott Dodson. It was quite a valuable workshop that went far beyond the usual fluff about social media marketing and gamification and into real metrics, economics, game design theory, and… Continue reading »
Mar
26
Nov
23
The Business of Art: Brian Clark at Transmedia Vancouver (1/2)
Yesterday, Transmedia Vancouver hosted Brian Clark of GMD Studios as our guest speaker. Though piped in via a Skype connection with unsteady audio, Brian’s hour with us was chock full of great insights. Especially due to the fact that not everyone caught everything Brian said, my summary of the conversation here is going to attempt… Continue reading »
Nov
11
Creative Voice: Laura Fleming
I don’t think it’s a controversial stance to say that our education systems need help, especially with digital technology advancing so quickly. Well, Laura Fleming is the kind of teacher I would have loved in school. She truly understands how education can be improved — and implements it in her own classroom every day, using… Continue reading »
Oct
03
Teens Driving Transmedia
There was a great article this weekend from a MIPJunior panel about how the teenage market (or Young Adult market in publishing parlance) will drive transmedia storytelling implementation. These are the people that have grown up with digital content, mobile phones, and the ability to consume, produce, and distribute content on their own terms. Simon… Continue reading »
Aug
08
A Business Proposition
I look at the transmedia storytelling industry today, and I generally see two things: big companies like Starlight Runner and 4th Wall, who gets lots of money from big entertainment properties to make transmedia projects, and indie creators wanting to make their own cool stories and often having to do so without much potential for… Continue reading »
Jul
06
Animism: Zeros 2 Heroes at Transmedia Vancouver
A week ago, the Transmedia Vancouver Meetup group had its second get-together, this time with a guest speaker. Matt Toner, president of Vancouver-based transmedia company Zeros 2 Heroes, spoke to the twenty-something attendees about their transmedia project Animism. Animism was a project concept developed by Zeros 2 Heroes (a company that is primarily technology-based, but… Continue reading »
May
05
Merging+Media Lab Overview, Part 2
After the Merging+Media seminar, about two dozen of us who had been selected from an application process gathered with Anita Ondine for a day-and-a-half intensive transmedia lab, delving deeper into the concepts touched upon in the seminar. Anita would discuss one topic in more depth, and give examples of transmedia projects, and then we broke… Continue reading »
Feb
07
Revisiting financing transmedia
As I’ve been getting Silverstring Media off the ground as more than just this blog, and as I’ve been bringing my crew into the fold of the industry, I’ve been thinking more about the issues of money in creating transmedia projects, especially from an indie perspective. Money comes up again and again in transmedia discussions… Continue reading »
Dec
01
What D&D can tell us about Transmedia (Part 5)
I’ve talked a lot about how Dungeons & Dragons and transmedia stories are similar, and that there’s lots we can learn from one to apply to the other: building storyworlds, engaging your audience, and dealing with audience interaction. But, there are differences, and some things we have to learn from those differences. Audience Size Running… Continue reading »
Nov
04
Using existing technology
Last week I attended the Merging+Media conference in Vancouver, and as I wrote last time, I’m going to continue my brief look at the topics discussed therein by looking at using existing technology. Existing Technology One of the panels at Merging+Media was about new technologies and how they can be used in the world of… Continue reading »
About
Silverstring Media Inc. is a digital media storytelling company. We create awesome original stories, and tell them by developing innovative technologies that allow our audience to experience our worlds across and beyond the traditional boundaries of media.
