Mar
26

Reasons People Will Pay

On Friday, I attended a workshop hosted by Vancouver’s Merging Media called Access 360: Increasing ROI through Social Media and Gamification, with Rochelle Grayson and Scott Dodson. It was quite a valuable workshop that went far beyond the usual fluff about social media marketing and gamification and into real metrics, economics, game design theory, and… Continue reading »

Feb
20

A Shift in Paradigm

At last week’s Transmedia Vancouver Meetup, we had a number of new faces in the crowd, which was exciting. So I decided we should talk a bit about what transmedia storytelling is, before letting the discussion go into the minutiae of funding and such concerns. I asked three long-time members to give their definitions, and… Continue reading »

Nov
25

Creative Voice: Paul Burke

This week on Creative Voice we have Paul Burke, a great chap from the UK that’s been in the transmedia space at least as long as I have, working on several projects including personal ones, and interested in figuring this all out as much as the rest of us! I finally had the chance to… Continue reading »

Nov
09

Future of Storytelling?

A lot of the talk around transmedia is about how it’s the “future of storytelling”, that this is the direction the entertainment industry is inevitably going, etc. I’ve said it myself, I’m sure. The thing is, I’m not sure I entirely agree with it. There’s absolutely no doubt that this is a great form of… Continue reading »

Oct
03

Teens Driving Transmedia

There was a great article this weekend from a MIPJunior panel about how the teenage market (or Young Adult market in publishing parlance) will drive transmedia storytelling implementation. These are the people that have grown up with digital content, mobile phones, and the ability to consume, produce, and distribute content on their own terms. Simon… Continue reading »

Sep
21

Coming Soon to a Phone Near You

At last week’s guest speaker event with Brent Friedman, one of the major ideas he proposed was that the future of media consumption was going to be through the mobile device — phone or tablet. One of the common explanation given for why transmedia storytelling is becoming such a big thing now (whether you think… Continue reading »

Aug
31

Thoughts from ARGFest: An Outsider’s Perspective

[Today's post comes from my friend and colleague Devin Vibert, who composed and produced the Azrael's Stop song Elegy of the Twilight Prince, and who accompanied me to ARGFest last weekend. Not nearly as immersed in the transmedia community as I am, his thoughts on ARGFest are enlightening as those from an outsider looking into… Continue reading »

Jul
06

Animism: Zeros 2 Heroes at Transmedia Vancouver

A week ago, the Transmedia Vancouver Meetup group had its second get-together, this time with a guest speaker. Matt Toner, president of Vancouver-based transmedia company Zeros 2 Heroes, spoke to the twenty-something attendees about their transmedia project Animism. Animism was a project concept developed by Zeros 2 Heroes (a company that is primarily technology-based, but… Continue reading »

Jun
27

Advent Children and Accessibility

Remember all that lovely geek cred I built up by writing a six-part article about Dungeons and Dragons? I’m about to lose it all as I admit–I’ve never played through Final Fantasy VII. I was a huge Nintendo fanboy as a kid, and adamantly refused to get or play a PlayStation, which meant I missed… Continue reading »

May
20

Meetup Overview; Transmedia as World

On Wednesday, I held the first Transmedia Vancouver Meetup to discuss transmedia and what we wanted from the group. There were about a dozen attendees, which I thought a fantastic turnout for a first meeting. There’s a lot of interest in this city, as has been clear from the previous Merging Media conferences and seminars.… Continue reading »

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